The Clinician Founder Community

A community for clinicians launching and growing products and services.

Find a niche and promise, test the problem and solution, then build the trust, pilot, event and path required to launch—or improve what happens next.

Core includes a free 7-day trial.

From Shub’s work with clinician founders

The work becomes something people can choose.

These books began as possibilities. Clearer positioning, useful feedback and follow-through helped each become a product people could hold, use and buy.

I was the first person to buy both. I also helped Mr Jose Austine launch his podcast, then joined him for its first episode. Different products; the same movement from expertise to something public and useful.

To hear the podcast, head to the Podcast section when you’re ready.

You are in the right place if…

You are ready to launch—or ready to grow.

  • You have several product or service ideas and need one clear offer.
  • People say the idea sounds good, but you do not know whether they will buy.
  • You are building the product before testing the launch.
  • You have launched, but do not know what to improve or repeat.
  • You want impact, income and independence alongside medicine—not an escape from it.

Why I built it

Build around who you are.

Alternative-career advice starts with an existing role. This membership starts with your Founder Identity: the expertise, ambitions and edge that make your product or service distinct.

It gives you a practical environment for deciding what to offer, testing commitment, launching and learning what deserves to grow.

You are not buying more information. You are building the judgement and evidence to launch and grow.

The transformation

From possibility to something people buy.

ScatteredSeveral offers compete.
FocusedA niche and promise lead.
GuessingCompliments look like demand.
TestingBehaviour replaces opinion.
StallingThe product stays in development.
LaunchingTrust, Pilot, Event and Path align.

Inside the membership

Work on the decision in front of you.

  1. 01Choose your focus
  2. 02Draft your promise
  3. 03Test the problem
  4. 04Test the solution
  5. 05Build your launch
  • Short guidance for each stage
  • Founder field guides
  • One clear action to take next

One community. Two ways in.

How do you want to use it?

Find–Test–Build pathway

Start here.

£99per year

Core Membership

Your rhythm

Use it when you need it.

Choose a spaceUse the guidanceShare for feedback

No fixed meetings. Start with the question in front of you.

What you get

  • Five guided spaces from choosing the opportunity to building the launch
  • Courses, customer-research tools, offer templates and launch planners from your first visit
  • Asynchronous feedback from Shub and other clinician founders on surveys, offers, pricing, copy, launches and relaunches
  • Clinicians launching and growing services, education, technology, media, books and portfolio work
  • No fixed weekly commitment—use it around clinical life when a decision needs attention
  • Weekly live implementation support is added in Actionship

Upgrade to Actionship when you want a live weekly rhythm.

Start your free 7-day trial

*The six sprint sessions follow the dates shown above. If an exceptional change is needed because of leave, travel, illness or unforeseen circumstances, members will receive as much notice as reasonably possible. Every session is recorded.

Actionship renews annually. Full membership, renewal and cancellation terms are shown at checkout. VAT or additional tax is not added to the stated prices.

Pilots and early evidence

Start with a credible form you can deliver now.

  • A public yoga programmeAn emergency physician turned her teaching experience into a first public drop-in session.
  • A full-day workshopA plastic surgeon brought an idea about private-clinic growth to a room of 12 clinicians.
  • A published book and waitlistAn emergency physician turned a distinctive FRCEM approach into work people can hold, use and respond to.
  • Publication AcceleratorA launch built around a six-week publication guarantee attracted around 60 registrations and 20 live attendees—and clarified the founder’s next decision.

What clinicians notice

Support that turns into movement.

Dr Sonia Mikulec
“Even in two weeks, what stood out was that this is hard work—but with the community and Shub’s custom GPTs, I got the support and additional tools to get going.”
Dr Sonia Mikulec
Dr Brij Pandya
“Great programme to unlock your motivations and find your ‘why’ in order to progress in your clinical or non-clinical career.”
Dr Brij Pandya

Questions

The useful details.

Do I need a finished idea?

No. Start with your unique Founder Identity, several possible directions or an idea already in motion.

Is this only for startup founders?

No. It supports many forms of clinician-led work, including services, education, consulting, healthtech, content and portfolio careers.

Can I remain in medicine?

Yes. The membership is designed around clinical life.

What if I have already launched?

Use the membership to understand what customers bought, used and asked for next, then improve the offer, delivery, launch path or relaunch.

What does Build the Launch mean?

Build brings together Trust, Pilot, Event and Path. The Pilot is the first credible form of the solution. The Event creates a reason to act now, and the Path takes somebody from discovering the work to reaching the Pilot.

What is the difference between Core and Actionship?

Core gives you the Find–Test–Build pathway, tools, community and asynchronous feedback. Actionship adds direct weekly implementation support, beginning with a focused six-week launch sprint for the September intake.

What happens in Actionship Office Hours?

Bring your niche, promise, customer evidence, pilot, event or path for direct feedback from Shub and other clinician founders. Leave with a clear next action, then report back inside the community.

When are Office Hours?

Weekly 90-minute sessions alternate between Monday at 5:30 pm and Tuesday at 4:30 pm UK time. Every session is recorded. The six September sprint dates are shown in the Actionship option above.

When are the workshops?

There is one each month. Dates and topics are announced inside the community.

Are replays available?

Yes. Every Actionship Office Hours session is recorded, and monthly workshop replays are also available.

Is there a trial?

Yes. Core Membership has a free 7-day trial.

What if I cannot attend live?

Use the recordings, continue the conversation inside the community and work through the Core pathway around your clinical schedule.

Why is the six-week sprint an annual membership?

The first six weeks create a focused route towards launch. Actionship then continues for the remainder of the year with weekly Office Hours, monthly workshops, recordings, tools and the Clinician Founder Community.

What is the member directory for?

Member-led networking and potential mentorship connections. It is not formal mentor matching.

What if I am not ready?

Take the diagnostic or join the newsletter for practical clinician-founder thinking and new resources.

Clinician Founder Community

Choose how you want to launch and grow.

Use Core flexibly with asynchronous feedback. Join the September Actionship intake for a six-week launch sprint followed by continued weekly live support.