Core · £99/year · Seven-day free trial
Build at your pace, with support.
Tools, community and feedback when you need them. No fixed weekly commitment.
Start Core’s free 7-day trialThe Clinician Founder Community
Build something people will pay for — alongside medicine.
Whether you’re exploring an idea, testing an offer or growing an existing business, get the tools, feedback and support to find the right opportunity, test real demand and take your next commercial step.
Clinician → founder. Find → Test → Build. Create more freedom, impact and a sustainable business alongside medicine.
One community. Two ways in.
What would help you move forward now?
Actionship · £297/year · No trial
Make this your next commitment.
A six-week launch sprint, direct coaching and a weekly rhythm to move towards paying customers.
Join Actionship — £297/yearExplore the sprint →| What matters to you | Core | Actionship |
|---|---|---|
| Annual price | £99 | £297 |
| Tools, pathway and community | Included | Included |
| Asynchronous feedback | Included | Included |
| Six-week launch sprint | Not included | Included |
| Weekly live support | Not included | Included |
| Free 7-day trial | Available | No trial |
Upgrade from Core at any time (price adjusted pro rata).
Put Core to work
What could you work on here?
Start with one decision. Use a tool, share what you’re working on and ask for feedback.
“I have a few ideas. Which one deserves my time?”
- Bring the possibilities.Who could you help, and what would you help them change?
- Make the choice clearer.Use the guidance and community feedback to compare your options.
- Choose a focus to test.Give one direction your attention before building further.
“My idea makes sense to me. Will anyone want it?”
- Draft the offer.Put who you help, the problem and your proposed solution into words.
- Ask a focused question.Share your offer or customer-research questions for feedback.
- Take it to real people.Test demand with potential customers, then bring back what you learned.
“I have something to offer. How do I put it in front of buyers?”
- Bring the work.Share your pilot offer, sales page or launch plan.
- Find what needs attention.Ask for feedback on trust, the pilot, the reason to act or the route to purchase.
- Make the next change.Use what you learn from the launch to improve the offer and try again.
Core includes asynchronous feedback from Shub and other clinician founders. Work in your own time, around clinical life.
What else is included in Core?
- Five guided spaces from choosing the opportunity to building the launch
- Courses, customer-research tools, offer templates and launch planners from your first visit
- Asynchronous feedback from Shub and other clinician founders on surveys, offers, pricing, copy, launches and relaunches
- Clinicians launching and growing services, education, technology, media, books and portfolio work
- No fixed weekly commitment—use it around clinical life when a decision needs attention
- Weekly live implementation support is added in Actionship
Actionship · Ready to commit?
Bring the work. Keep it moving.
Choose Actionship when you want direct coaching and a weekly rhythm: decide your next action, put it into practice and return with what happened.
Weekly 90-minute sessions · Advance submissions and recordings
The winter intake is open now. Join by 12 December 2026.
Join Actionship — £297/year- Your first six weeks
A focused launch sprint
Clarify your buyer and offer, test demand and build a credible route to your first or next paying customer.
Find → Test → Build
- The rest of your membership year
Support as you keep building
Continue with weekly Office Hours, monthly workshops, recordings, tools and the Clinician Founder Community.
How does this fit around my rota?
Weekly 90-minute sessions alternate between Mondays at 5:30 pm and Tuesdays at 4:30 pm, UK local time.
If your rota prevents you attending live, submit questions or work in advance, get feedback and watch the recording. You do not need to attend live to receive feedback.
If an exceptional change is needed because of leave, travel, illness or unforeseen circumstances, members will receive as much notice as reasonably possible. Every session is recorded.
What else is included in Actionship?
- Everything in Core—including the pathway, tools, community and asynchronous feedback
- A six-week route through Niche, Promise, Problem, Solution, Trust, Pilot, Event and Path
- Direct feedback from Shub and clinician founders who understand clinical life
- Declare your next action, follow through and return with what happened
- Continue the conversation between sessions inside the community on Circle
- Monthly practical workshops and recordings for every live session
The six-week sprint is designed for meaningful progress towards a first or next paying customer. It does not guarantee a sale within six weeks.
Actionship renews annually. Full membership, renewal and cancellation terms are shown at checkout. VAT or additional tax is not added to the stated prices.
What clinicians notice
Support that turns into movement.
“Even in two weeks, what stood out was that this is hard work—but with the community and Shub’s custom GPTs, I got the support and additional tools to get going.”
“Great programme to unlock your motivations and find your ‘why’ in order to progress in your clinical or non-clinical career.”
From Shub’s wider work with clinician founders
The work becomes something people can choose.
These books began as possibilities. Clearer positioning, useful feedback and follow-through helped each become a product people could hold, use and buy.
I was the first person to buy both. I also helped Mr Jose Austine launch his podcast, then joined him for its first episode. Different products; the same movement from expertise to something public and useful.
To hear the podcast, explore the podcast.
Questions
What else would you like to know?
Do I need a finished idea?
No. Start with your unique Founder Identity, several possible directions or an idea already in motion.
Is this only for startup founders?
No. It supports many forms of clinician-led work, including services, education, consulting, healthtech, content and portfolio careers.
Can I remain in medicine?
Yes. The membership is designed around clinical life.
What if I have already launched?
Use the membership to understand what customers bought, used and asked for next, then improve the offer, delivery, launch path or relaunch.
What does Build the Launch mean?
Build brings together Trust, Pilot, Event and Path. The Pilot is the first credible form of the solution. The Event creates a reason to act now, and the Path takes somebody from discovering the work to reaching the Pilot.
What happens in Actionship Office Hours?
Bring your niche, promise, customer evidence, pilot, event or path for direct feedback from Shub and other clinician founders. Leave with a clear next action, then report back inside the community.
When are the workshops?
There is one each month. Dates and topics are announced inside the community.
Is there a trial?
Core is £99/year with a free seven-day trial. Actionship is £297/year and does not include a trial.
What is the member directory for?
Member-led networking and potential mentorship connections. It is not formal mentor matching.
What if I am not ready?
Take the diagnostic or join the newsletter for practical clinician-founder thinking and new resources.
Prefer a private conversation about your offer or launch? Explore private coaching.
Clinician Founder Community
Choose how you want to launch and grow.
Use Core flexibly with asynchronous feedback. Join the winter intake for a six-week launch sprint followed by continued weekly live support.